the trial
lawyer
2024 Q2 Edition
Greetings!
The Q2 edition of the Trial Lawyer features highlights from the Annual Seminar, updates on the Fall Seminar and value information on Attorney Bios. Meet new members, learn about future legislation and so much more!
NDAJ Fall seminar - october 15, 2024
Join us for a deep dive into the intersection of psychology and trial strategy with our esteemed speaker, Jake McKenzie. Learn how to craft your trial delivery masterfully, presenting evidence to prime juror perceptions and evoke powerful emotional responses.
Jake will share insights into the strategic use of cognitive framing and persuasion, offering key takeaways to enhance your courtroom performance. We'll explore the profound impact of psychological levers such as the endowment effect, consistency principle, and anchoring on the valuation process, along with their role in determining damages effectively.
North Dakota Association for Justice
PO Box 365 ~ Mandan, ND, 58554
www.ndaj.org
The importance of your attorney bio
Outside of your homepage, the most visited page on your website is your attorney bio. A well-written bio is essential for several compelling reasons. It serves as a cornerstone of your professional online presence, significantly impacting your reputation, client engagement, and overall success.
Firstly, a bio needs to humanize the attorney. In a field often perceived as cold and impersonal, a well-crafted bio introduces you as relatable and trustworthy. By sharing your journey, passions, and personality, potential clients can connect on a personal level, fostering trust before any direct interaction.
Secondly, it establishes credibility. A detailed bio highlights your education, experience, and accomplishments. By showcasing your expertise and successful cases, the bio reassures potential clients of your competence and proficiency. This is particularly important in the legal field, where clients seek the best representation for their specific needs.
Moreover, a bio enhances search engine optimization (SEO). Incorporating relevant keywords and phrases can improve the webpage's visibility in search engine results, attracting more visitors. A well-optimized bio can thus drive traffic to your website, increasing the chances of converting visitors into clients.
Additionally, a compelling bio differentiates you from competitors. In a
saturated market, a unique and engaging bio can set you\
apart, highlighting your unique skills, approach, and
values. This differentiation is crucial in attracting clients
who vibe with your specific strengths and style
.
Lastly, a bio serves as a versatile marketing tool. It can
be used across various platforms, from social media to
professional networking sites, ensuring a consistent and
professional image. This reinforces your brand, making
you more recognizable and memorable to potential
clients.
Steve Stauff, FindLaw
Save the date ~ May 7-9, 2025 NDAJ Annual Seminar
North Dakota Association for Justice
PO Box 365 ~ Mandan, ND, 58554
www.ndaj.org
The NDAJ Flickertail Fund was established in 2023 as a way for you to give back after a successful case or cases to enhance opportunities for you and your clients. Pledge a sum or percentage of your fees from a case or from a combination of cases throughout the year. If you are successful, you fulfill your pledge.
Support the mission of the North Dakota Association for Justice and the support you received from NDAJ to support your case.
Watch your mail for additional information coming to your firm in the next week. Contributions are tax-deductible business expenses for your organization.
Thank you to the following firms for their recent contributions to the Flickertail Fund:
Congratulations, Mark Larson ~ the 2024 Light of Justice Award Recipient
North Dakota Association for Justice
PO Box 365 ~ Mandan, ND, 58554
www.ndaj.org
NDAJ Rising Star Award
Congratulations to Amanda Corey, the 2024 NDAJ
Rising Star Award Recipient! Amanda is an Associate at
Reichert Law in Grand Forks.
Amanda joined Reichert in 2016 as a Law Clerk. Amanda
is a member of the NDAJ Board of Governors.
The Rising Star award is presented to an NDAJ member
who fought to preserve the right to a civil jury trial in
North Dakota. Amanda’s pursuit for justice in a recent
Federal trial showcased the type of courage and perseverance needed to support those in need. Her courage and determination will inspire other young lawyers to take cases to trial despite the fear of losing.
NDAJ 7th Amendment Award
Congratulations to Ari Johnson, the 2024 NDAJ 7th Amendment Award Recipient! Ari is a partner at Johnson & Sundeen in Watford City.
Ari joined Johnson & Sundeen in 2011. He is is a member of NDAJ Board of Governors, serving as President in 2018.
Ari’s passion to support clients in a variety of facets within the law shows his strength and passion for seeking justice. Ari takes cases to state and federal court, appealing to the ND Supreme Court
and the 8th Circuit Court of appeals to ensure his clients receive the Justice they deserve. NDAJ is proud and thankful for his work, his passion and his willingness to support other attorneys as we work together to preserve a trial by jury.
North Dakota Association for Justice
PO Box 365 ~ Mandan, ND, 58554
www.ndaj.org
2025 Legislative Session
The 69th Legislative Assembly will begin in January. Your support in NDAJ’s legislative efforts will continue to support and enhance our ability to preserve the 7th Amendment and provide clients with the best representation possible.
During the session, NDAJ will host Friday zoom sessions to update everyone on legislation, committee hearings and progress NDAJ is making. Everyone is invited to attend. Please email Jaci to get your name on the list!
Our next newsletter will dig deep into our legislative efforts, but you can get involved today by supporting the NDAJ PAC and the NDAJ Justice Fund.
The NDAJ PAC provides political contributions to candidates who support our mission, vision, and values. NDAJ provided almost $4,000 to a variety of candidates on both sides of the aisle and at the local, state, and federal level. To contribute to the PAC, please follow the link below. PAC contributions need to be a personal contribution and cannot be a contribution from your firm.
The NDAJ Justice Fund was established to support our advocacy efforts across ND. We travel and meet with a variety of legislators, policy advisors and state agencies to continue to promote NDAJ’s mission. Contributions to the Justice Fund can be made from your firm. To contribute, please follow the link below:
Welcome New Members!
Tom Strand, Sand Law
Tyler Cottril, Sand Law
Ethan Johnson, Reiten Law Group
North Dakota Association for Justice
PO Box 365 ~ Mandan, ND, 58554
www.ndaj.org